Title: "Celebrating Excellence: PT Djarum's Annual Report 2022"
Furthermore, the integration of digital tools in sales and distribution is a recurring theme. By leveraging data analytics, PT Djarum is transforming from a traditional manufacturer into a data-driven consumer goods powerhouse. This digital evolution ensures that despite the challenges facing the tobacco industry, PT Djarum remains a resilient and dominant force in the Southeast Asian economy.
Property: Owns and manages major Jakarta landmarks like Hotel Indonesia and the Grand Indonesia shopping complex. annual report pt djarum
To understand the current annual report, one must respect the history. PT Djarum survived a massive fire in the 1960s and the death of its founder. Under the leadership of the Hartono brothers—Budi and Michael—the company transformed.
Macro Challenges: The sector faces ongoing pressure from excise tax (CHT) increases, which has generally led to declining volumes across the industry. Djarum manages this by focusing on premium kretek segments and product innovation (e.g., flavored variants). 4. Environmental, Social, and Governance (ESG) Keep report downloadable as PDF
For a family-owned dynasty, the governance revealed in the annual report is surprisingly modern. While Budi Hartono remains the iconic figure, the daily operations are run by professional managers.
2022 Highlights:
PT Djarum's strength lies in its "Beyond Tobacco" strategy. Most notably, the company holds a majority stake in PT Bank Central Asia Tbk (BCA)